Saturday, 15 January 2011

The Brand

At last, a company that makes cool, funky clothes for boys !  Created by a husband and wife team from Sweden who couldn't find the kind of clothes that they felt best suited their family "gang" . 

Described by them as : 

"Often the recipe for making clothes with a bit of fashion, a bit of rock n´roll and a good measure of playfullness thrown in there too!"

Spring/Summer 11 - Boys (Take a look at their site they have a great girls range too)

Follow them at The brand Blog

Via  do pop over and take a look at this great blog too, ahead of the game with the best of all things Scandinavian for children.


  1. The Brand certainly makes proper boys clothes!

    Quite an exciting brand, being slightly unpredictable as they seem to surprise us with every new collection.

    Very much looking forward to see what they have in store for AW11.

    Wish you a happy Saturday and much love from
    Little Scandinavian in London x

  2. Indeed they do, do you know where we can buy them in the UK ? XX

  3. Wow! They look awesome! I like when you can find a clothing company that's a little bit different!



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